The library

blog-post · When you need blog content that both ranks well and actually converts readers into leads or customers.

ab-testing · Validating product hypotheses where statistical rigor and p-value confidence matter more than speed.

growth-engine · Teams running 5+ simultaneous A/B tests across channels who need automated winner detection with statistical rigor

content-repurpose · When you have strong foundational content and need to maximize reach by adapting to different consumption formats.

copywriting · When you need clear, benefit-first copy that converts and uses the customer's own language.

article-writing · Founders, operators, and thought leaders writing essays, launch posts, or newsletters where voice authenticity and specificity matter more than polish.

go-to-market-planner · Product manager orchestrating multi-function launch — produces single source of truth with messaging, timeline, success metrics, and rollback procedure, preventing coordination gaps across product/marketing/sales/support.

seo-geo · Content strategy wanting 50%+ AI Overview/GEO coverage when brand presence on YouTube/Reddit/Wikipedia is high.

content-strategy · Building searchable and shareable content for businesses where organic is a cornerstone channel.

ink-brief · Marketing teams handing briefs to freelance or in-house writers who need the entire research and competitive analysis done upfront.

content-writer · When you need copy across multiple channels that is on-brand, audience-specific, and optimized for the format.

aes-landing-page-builder · DTC brand launching paid traffic campaign to cold audience — produces purpose-built page blueprint that drives 2%+ conversion rate on ecommerce without needing a designer to interpret wireframes.

ads-microsoft · Validating post-Google-import setup on Bing and unlocking Copilot chat placement (73% CTR lift observed)

app-marketing-context · First step in any app marketing work; prevents all downstream ASO skills from re-asking the same context questions.

copywriting-frameworks · Copy teams needing structure when starting blank, or UX writers/PMs drafting CTAs and headlines.

ads-meta · Diagnosing performance loss on Meta after iOS targeting changes or when account structure needs consolidation

pitch-copy · Product marketer writing copy for sales funnel — produces outcome-focused copy that avoids adjectives, uses user language, and structures sections for conversion psychology (problem → solution → proof → CTA).

ad-creative · Performance marketer optimizing ad creative across multiple platforms — covers platform-specific specs, generates from scratch or iterates from performance data, validates copy length against platform limits.

brand-voice · Specialized workflow for brand voice

geo-citability · When content exists but isn't getting cited by AI and you need to understand why and how to restructure passages for extractability.

ads-youtube · Optimizing YouTube Shorts ads and Demand Gen campaigns when view rate is <15% or CTR <0.5%

seo-content-writer · When you need blog or landing page content that ranks well in Google while providing genuine value to readers.

social-growth-engineer · Taking a consumer app from 0 to $20K MRR in 14-60 days through coordinated multi-account volume + UGC

ad-creative · Bulk generating ad copy to test multiple angles simultaneously when you have a tight campaign deadline

founder-thought-leadership · Establishing founder authority when bootstrapping fundraising or recruiting without brand budget

brand-setup · When you are an agency managing multiple client brands and need one canonical profile that auto-loads into every marketing skill without manual context-switching.

brand-voice-analyzer · When you need to codify how a company actually sounds so new writers can match the voice consistently.

campaign-brief · Marketing teams creating a single source of truth for campaign strategy before any creative production starts.

surge-experiment · Growth PMs designing experiments where you need clarity on mechanism, sample size, and decision criteria before engineering starts building.

blog-writer · SaaS and service brands that need articles to generate signups/applications/consultations (not just traffic) and want to rank across Google, ChatGPT, Perplexity, and LinkedIn simultaneously.

ad-creative · Producing fresh creative variations at scale when one ad is winning and you need 5-7 more to test similar hooks

landing-page-copy · Landing pages where every sentence must earn conversion—when you need clear, benefit-driven copy that doesn't waste visitor attention.

copywriting · Founders and product designers who want copy patterns and formulas they can use across the entire product without hiring a copywriter.

growth · Solo founders and growth PMs designing product-led acquisition where the product itself drives growth, not sales team.

ads-test · Ad teams avoiding "winner calling" errors and ensuring statistical rigor in creative testing.

copywriting-core · Landing page copy that needs to stop scrolls by leading with customer outcomes, not feature lists.

geo-content-optimizer · Publishers capturing share of AI-generated answer traffic by making content more quotable and factual.

seo-schema · Publishers, e-commerce, or service sites needing to claim rich result eligibility and semantic markup validation.

ads-math · Ad ops and marketers modeling budget allocation, scaling decisions, and financial sustainability of campaigns.

marketing-strategy · Pre-launch or repositioning when you need to justify why now (macro trend) and who wins (best-fit customer).

landing-page-optimizer · Rapidly identifying structural landing page problems (missing CTA, poor prop hierarchy, unoptimized forms) before A/B testing specific copy variations

seo-sxo · Used in skill workflows

afrexai-copywriting-mastery · Refining existing copy where the core message is sound but execution is weak; best when copy is already drafted and time allows multiple passes rather than full rewrites.

buyer-persona · B2B sales teams that want reps to walk into calls and immediately recognize who they're talking to, what matters to them, and what will move them forward — not generic personas on a slide deck.

seo-sitemap · Large sites or programmatic page generators needing split sitemaps and crawl efficiency validation.

geo-proposal · GEO agencies converting prospects where audit-to-proposal automation accelerates sales.

ink-cluster · Marketing teams building topical authority in a category where they need to own the full search funnel from awareness to decision.

ad-creative · Teams scaling ad testing across multiple platforms and funnel stages without hiring specialist copywriters.

marketing · Routing marketing requests to the correct workflow (SEO, campaign, content, email, competitive, brand, or performance) with guardrails.

seo-page · Quick per-page diagnosis during content review