Plan multi-function product launches
go-to-market-plannerskillsetup L1★327
mohitagw15856/pm-claude-skills ↗Causal-lift measurements
launch-strategy-generation-4pp vs no-skill baselinewith-skill 88% · baseline 92%
Measured by running the task with and without this artifact, K=5, graded by deterministic checks — no LLM judging.
What it does
Produce cross-functional GTM plan with timelines, owners, and success metrics
Best for
Product manager orchestrating multi-function launch — produces single source of truth with messaging, timeline, success metrics, and rollback procedure, preventing coordination gaps across product/marketing/sales/support.
Inputs
- · Product or feature name
- · Target launch date
- · Launch tier classification (1=major, 2=feature, 3=incremental)
- · Target audience and key message
- · PM/launch owner
Outputs
- · GTM Plan document with 7 sections
- · Launch activities by function (product, marketing, sales, support)
- · Success metrics with baselines and targets
- · Risks & contingencies table
- · Launch day checklist
Preconditions
- · Launch tier confirmed (or scope described for classification)
- · Target customer problem and differentiator defined
- · Launch owner and PM assigned
Failure modes
- · Doesn't enforce timeline per tier — user must populate due dates
- · Doesn't track cross-functional dependencies (e.g., sales enablement blocks marketing)
- · Success metrics are templates — require business-specific baselines
- · Soft launch guidance is general (5-10% users) — doesn't address canary deployment or feature flags
Trust signals
- · Launch Tier Framework with effort and examples
- · 7-part output structure (what, audience, messaging, activities, metrics, risks, launch day checklist)
- · Source-of-truth format (one doc, all functions aligned)
- · Soft launch recommendation (5-10%) before full rollout
- · Post-launch retrospective scheduling requirement