Generate production-ready marketing briefs

Generate production-ready content briefs writers can execute independently

Marketing teams handing briefs to freelance or in-house writers who need the entire research and competitive analysis done upfront.

• · Target keyword or topic
• · Target audience (ICP — who is searching, why)
• · Business goal (SEO traffic, conversion, thought leadership, enablement)
• · Funnel stage (TOFU, MOFU, BOFU)
• · Existing content to avoid duplicating

• · SEO title (50-60 chars, includes primary keyword)
• · Meta description (150-160 chars)
• · Full outline with H2 and H3 headers
• · Keyword variants and LSI terms to include naturally
• · Competitive gap analysis (what top results are missing)
• · Internal link targets with anchor text and rationale
• · Content brief summary card with WC target, format, CTA

• · Primary keyword identified with realistic MSV estimate
• · Search intent classified (informational vs. comparison vs. how-to vs. problem/pain)
• · Writer is available to execute outline

• · Keyword not specific enough (too broad to rank)
• · Intent misclassified (content doesn't match what searchers want)
• · Outline is too generic (writer needs additional research)
• · Internal links are orphaned or weak (no backlink from target page)
• · Competitive gap is not real (top results already cover it)

• · SERP intent classified explicitly (Informational vs. Navigational vs. Commercial vs. Transactional)
• · Keyword variants with search volume estimates provided
• · Competitive gap table shows what top results have vs. what they lack
• · Internal link minimum: 3 internal, 2 external authority links
• · Outline includes body structure (Intro + sections + proof + conclusion + CTA)