The library

sales-call-prep · Sales reps preparing for discovery calls or existing customer check-ins who need to condense account history and prior conversations into a focused agenda without spending 30 minutes reading email threads.

sales-strategist · Enterprise sales leaders when you need a structured qualification framework (MEDDPICC) to assess deal health and uncover missing elements before advancing.

ads-linkedin · B2B accounts wanting comprehensive health audit with ABM and Thought Leader Ads recommendations.

ads-youtube · Multi-format video strategy needing CTV at scale (now 75% of YouTube spend) with shoppable QR code integration.

aes-landing-page-builder · DTC brand launching paid traffic campaign to cold audience — produces purpose-built page blueprint that drives 2%+ conversion rate on ecommerce without needing a designer to interpret wireframes.

ads-microsoft · Validating post-Google-import setup on Bing and unlocking Copilot chat placement (73% CTR lift observed)

customer-discovery · Vetting a cold target before outreach when you need to know who they are and what they care about in <15 min

cold-outreach-sequence · Individual cold outreach at small scale (5-50 prospects) where research and personalization per prospect is viable and each message needs to reference a named signal to clear inbox clutter.

ad-creative · Paid media teams managing Google Ads, Meta, or LinkedIn campaigns who need to test new creative variants informed by what's currently working, not guessing.

agent-ops-article-verification · Editorial teams or AI output validators needing pre-publication fact-checking with defense-in-depth claim extraction

sales-proposal · Founders and sales leaders closing mid-market deals ($10K-$100K+) who need a professional proposal that leads with client pain, not service features, and anchors price to measurable ROI.

tracking · Content marketer or analyst tracking article ROI via CTA clicks and funnel attribution — sets up user ID for cross-session tracking, event naming convention for consistency, and conversion marking for multi-touch attribution.

app-marketing-context · First step in any app marketing work; prevents all downstream ASO skills from re-asking the same context questions.

ads-creative · Performance marketing teams when you need a structured framework for creative testing and fatigue detection to continuously optimize ad performance.

copywriting-frameworks · Copy teams needing structure when starting blank, or UX writers/PMs drafting CTAs and headlines.

meeting-prep · When preparing for high-stakes meetings with key stakeholders and you need structured context on who, what, and how to position.

content-strategy-sms · Teams launching a content strategy or rebalancing focus across multiple platforms without established content pillars.

seo-content-brief · targeted improvements will win

ads-generate · Specialized workflow for ads generate

cold-email · Cold outreach where warm intros are unavailable and conversion rate over volume matters.

geo · When Google AI Overviews are capturing your traffic and you need to get cited instead of ranked.

geo-technical · When GEO performance is low and you suspect technical issues like JS-rendering or AI crawler blocking in robots.txt.

ads-meta · Diagnosing performance loss on Meta after iOS targeting changes or when account structure needs consolidation

pitch-copy · Product marketer writing copy for sales funnel — produces outcome-focused copy that avoids adjectives, uses user language, and structures sections for conversion psychology (problem → solution → proof → CTA).

deal-outreach · Sales rep or founder outbound prospecting specific persona with clear trigger event — produces persona-calibrated 6-touch sequence with timing, copy, and psychology tailored to economic buyer vs. technical buyer vs. champion.

cold-email-outbound · New cold outreach programs needing messaging framework that creates perception curiosity (make prospect question status quo)

meta-tags-optimizer · Content creators optimizing existing page meta tags for CTR improvement, or batch-creating meta tags for new content launches where SERP position is already known.

asc-aso-audit · App marketers publishing to Apple App Store who want to validate metadata efficiency (keyword waste) and field utilization before submitting new versions.

geo-brand-mentions · When GEO audits show low citation rates and you need to understand brand authority signals across platforms where AI models train.

sales-objections · Sales reps or teams on discovery/demo calls who need word-for-word scripts for the 15 most common objections, with two ready-to-use frameworks per objection so they can pick the one that fits the moment.

sales-prep · Sales reps preparing for discovery calls or demos who need to know the company's website, attendee backgrounds, and competitive situation in one unified brief before the meeting.

ad-creative · Performance marketer optimizing ad creative across multiple platforms — covers platform-specific specs, generates from scratch or iterates from performance data, validates copy length against platform limits.

facebook-ads · Ecommerce and lead-gen accounts wanting to optimize Advantage+ Shopping/Conversions with proper structure.

cold-email-sequence-generator · When you need to create a 7-14 day cold email sequence with proper timing, A/B variants, and breakup-email strategy.

manage · Meta advertisers with 5+ ad sets who need diagnostic clarity on what is actually working, waste identification in dollars, and confidence-checked recommendations before making changes.

brand-voice · Specialized workflow for brand voice

ads-plan · New advertising launches or account restructures needing multi-platform strategy from scratch.

geo-citability · When content exists but isn't getting cited by AI and you need to understand why and how to restructure passages for extractability.

sales-research · Sales or BD teams researching prospect fit before outreach — produces standardized intel across 8 dimensions (strategy, positioning, team, tech stack, customers, funding, competitors) faster than manual research.

apple-search-ads · Any app with iOS presence; highest-intent channel (users already in App Store) with reliable conversion data.

sprint-status · Quick snapshot of progress across parallel Claude Code sessions before switching contexts.

analyze-test · Validating A/B test results with statistical rigor before deciding to ship a variant.

ads-linkedin · B2B demand gen teams when you need a LinkedIn campaign execution guide for targeting high-value accounts with decision-maker precision.

ads-youtube · Optimizing YouTube Shorts ads and Demand Gen campaigns when view rate is <15% or CTR <0.5%

prospect-brief · Sales reps when you need a 1-page research summary that fits on a phone screen before a call, with ICP fit assessment and objection pre-loads.

influencer-outreach · Founders launching a product or building organic distribution who can't afford paid ads and need authentic creator partnerships, but only if they can personalize at scale and get founder sign-off first.

copy · Teams running Google Ads at scale who need to test copy variants systematically against baseline CTR/conversion data while respecting positioning and landing page content.

geo-platform-optimizer · When you need to understand why one AI platform cites you and another doesn't, and how to fix platform-specific gaps.

sales-icp · Founders or sales leaders building a new outbound motion who need to define EXACTLY who to target (by revenue, industry, tech stack, org structure) before running `/sales prospect` on individual companies.

aso-audit · Baseline health check before starting any optimization; identifies quick wins (title/subtitle) vs long-term plays (reviews, category).