The library

growth · Solo founders and growth PMs designing product-led acquisition where the product itself drives growth, not sales team.

ads-landing · PPC campaign optimization: diagnose why landing pages don't convert despite ad traffic volume.

ads-test · Ad teams avoiding "winner calling" errors and ensuring statistical rigor in creative testing.

traffic · Growth leads doing monthly channel performance reviews and trying to understand where unattributed Direct traffic actually comes from.

programmatic-seo · When you have 50+ landing pages to create because programmatic SEO scales with quality checks (unique value, proper data sourcing, intent match).

copywriting-core · Landing page copy that needs to stop scrolls by leading with customer outcomes, not feature lists.

seo-sxo · Diagnosing why a well-optimized page doesn't rank: wrong page type for the keyword intent.

google-search-console · SEO managers doing monthly monitoring of search visibility and title/meta optimization, who need to prioritize which pages to optimize first.

seo-monitoring · Content marketers and SEO leads who own 50+ articles and need to identify high/low performers and guide future topic selection.

affiliate-marketing · B2B/B2C SaaS founders adding a partner channel while maintaining control of brand positioning and affiliate quality.

newsletter-signup · Content/growth teams optimizing email signup forms for conversion without overwhelming visitors with field requests.

sop-builder · Critical repeatable processes (deployments, migrations, incident response) where precise step order and verification prevent outages and tribal knowledge loss.

hiring · Early-stage founders ($0-$5M) who want to stop hiring on gut feeling and need a framework to define roles tightly, interview efficiently, and avoid the costly mistakes of 'at least we tried hiring'.

geo-content-optimizer · Publishers capturing share of AI-generated answer traffic by making content more quotable and factual.

blog-post · Design-system-first content sites where each blog post is a mini-editorial product with consistent type hierarchy and brand voice.

excel-author · Financial modeling requiring auditable formulas, color-coded assumptions, and balance verification.

seo-drift · Catching SEO regressions during site migrations, rewrites, or CMS updates where before/after diffs with triggered rules save investigation time.

seo-maps · Local businesses needing cross-platform review aggregation and rank tracking across geographic grids.

seo-schema · Publishers, e-commerce, or service sites needing to claim rich result eligibility and semantic markup validation.

ads-math · Ad ops and marketers modeling budget allocation, scaling decisions, and financial sustainability of campaigns.

geo-report · GEO audit aggregation where a single report is required for executive sign-off.

finance-ops · Financial modeling requiring auditable formulas, color-coded assumptions, and balance verification.

sales-pipeline · Mid-market B2B with warm inbound (website visitors) needing automated nurture routing + resurrection of known accounts

data-analysis-standard · Explaining unexpected metric movements before escalating to leadership; answers 'what changed, why, so what, now what' for any metric problem.

assumption-mapper · Pre-build validation when a plan has multiple untested bets and you need to decide what to test first.

ai-traffic · Growth marketers trying to understand the new AI-driven referral channel and separate it from traditional organic/referral attribution.

marketing-strategy · Pre-launch or repositioning when you need to justify why now (macro trend) and who wins (best-fit customer).

landing-page-optimizer · Rapidly identifying structural landing page problems (missing CTA, poor prop hierarchy, unoptimized forms) before A/B testing specific copy variations

seo-sxo · Used in skill workflows

slo-sales-funnel · Seed-stage founders executing outbound sales with a defined ICP and limited budget, who need concrete math linking customer goal to weekly outreach quota.

daily-standup · Team standup where you need to map Claude Code activities to business outcomes without manual log review.

career-ops · Centralizing multi-path job search workflows (research, evaluation, application, tracking) where auto-detection of intent saves friction.

afrexai-copywriting-mastery · Refining existing copy where the core message is sound but execution is weak; best when copy is already drafted and time allows multiple passes rather than full rewrites.

client-onboarding · New service engagements where alignment and clear expectations prevent early-stage friction and rework—eliminates the typical 2-week ramping chaos.

churn-prevention · Systematically reducing voluntary churn through dynamic save offers mapped to exit reasons and preventing involuntary churn via smart retries.

buyer-persona · B2B sales teams that want reps to walk into calls and immediately recognize who they're talking to, what matters to them, and what will move them forward — not generic personas on a slide deck.

seo-drift · Detect accidental regressions after content updates

seo-google · Ground analysis in real user metrics instead of estimates

seo-maps · Understand local rank variance across geography

seo-schema · Find missing schema opportunities and fix validation errors

seo-technical · Conducting comprehensive technical SEO audits for crawlability, indexability, and security issues across large sites.

seo-visual · Verifying H1/CTA visibility, touch target sizing, and mobile responsiveness across multiple viewports.

finance-based-pricing-advisor · Best for: complex multi-phase orchestration with parallelization and adversarial gates.

apollo-lead-finder · When you need 1,000+ prospect names at zero cost to find ICP-fit leads, then selectively spend credits only on the best matches — not for one-off lookups or full-email lists.

sprint-summary · Engineering/product leads presenting sprint progress to stakeholders with data-driven efficiency and cost trends.

seo-geo · Content optimization when competing in both traditional Google/Bing search AND AI search engines (ChatGPT, Perplexity, Claude), requiring dual strategy.

sales-competitors · Sales teams qualifying inbound leads who want to know what vendors are already entrenched before proposing displacement

marketing-automation · Qualifying and nurturing leads at scale when you have 50+ inbound leads/month and need to route only hot leads to sales.

contract-and-proposal-writer · Comprehensive systematic audits of code/UI across many files and components.

linkedin-ads · ABM or role-targeted outreach (to VPs/C-suite at specific companies) where LinkedIn's professional targeting is the only viable channel at scale