Scale compliant cold email outreach
cold-email-outreachskillsetup L3★33
thatrebeccarae/claude-marketing ↗Causal-lift measurements
cold-email-strategy-17pp vs no-skill baselinewith-skill 73% · baseline 90%
Measured by running the task with and without this artifact, K=5, graded by deterministic checks — no LLM judging.
What it does
Design, execute, and scale cold email sequences with compliance
Best for
B2B SaaS wanting compliant, high-deliverability outreach at scale (5-200 per day per domain).
Inputs
- · Prospect list (CSV with email/name/company)
- · ICP definition
- · Value proposition
Outputs
- · 4-email sequence
- · Domain warmup schedule
- · Compliance audit (SPF/DKIM/DMARC)
Requires
- · Email sending platform (Smartlead, Lemlist, etc.)
- · DNS records
Preconditions
- · Sending domain
- · Prospect list verified
- · SPF/DKIM/DMARC configured
Failure modes
- · Cold domain burns reputation in 2 weeks without warmup
- · Bounce >2% signals poor list quality
- · No DMARC policy causes Microsoft/Gmail to reject
Trust signals
- · Domain warmup schedule (5 emails week 1 → 200 week 5)
- · Health benchmarks (bounce <2%, spam <0.1%, open >40%)
- · Sequence structure with 3-5 day spacing
- · Subject line formulas with open rate benchmarks
- · Personalization tiers (researched vs templated vs dynamic)
- · CAN-SPAM + GDPR compliance requirements
- · SPF/DKIM/DMARC authentication
- · Dedicated subdomain warmup strategy