Analyze competitor ad library strategy
competitor-ads-analystskillsetup L2★33
thatrebeccarae/claude-marketing ↗Causal-lift measurements
competitive-intelligence-8pp vs no-skill baselinewith-skill 72% · baseline 80%
Measured by running the task with and without this artifact, K=5, graded by deterministic checks — no LLM judging.
What it does
Extract and analyze competitor ads from public ad libraries
Best for
GTM teams wanting messaging white space and creative format benchmarks to differentiate positioning.
Inputs
- · Competitor domain list (3-5 companies)
- · Target platform (Meta/Google/TikTok/LinkedIn)
Outputs
- · Competitive ad analysis report
- · Message clustering map
- · Creative format swipe file
- · Positioning gap matrix
Requires
- · Meta Ad Library
- · Google Ads Transparency
- · TikTok Ad Library
- · LinkedIn Ad Library
Preconditions
- · Competitors identified
- · Ad library access
Failure modes
- · Only 30-90 days of ads visible in libraries
- · Message patterns based on sample, not population
- · URL changes invalidate historical data
Trust signals
- · Ad library access URLs documented
- · Categorization framework (message type, funnel stage, creative format)
- · Pain point frequency scoring
- · Positioning map methodology
- · Pattern extraction over single-ad analysis
- · Gap analysis (what competitors are NOT saying)