Generate competitive battlecards for sales

Generate competitive battlecards with objection handling and trap questions

Sales enablement: arm reps with honest competitive positioning and trap-question scripts before customer calls.

• · Your company name and 1-sentence description
• · Competitor names (1-5)
• · Your key differentiators (optional)
• · Known competitor weaknesses (optional)
• · Context: where/how you're usually compared (optional)

• · Per-competitor overview: what they do, founded, HQ, company size, funding, key customers, target market, pricing, recent news
• · Their pitch: value proposition, top 3-5 claims, differentiation narrative, messaging themes, awards
• · Strengths analysis: what they do well (honest assessment for sales credibility)
• · Weaknesses and win conditions (from search)

• · WebSearch to gather competitor data

• · User provides company context + competitor names in Step 1
• · Sales team will actually use the battlecard (executive alignment)

• · Battlecard ignores competitor strengths → sales loses credibility with prospect
• · Generic comparison (all competitors are 'bad at X') → not actionable
• · Missing recent news → outdated market perception

• · Step 1 explicitly requires context collection before search
• · Separate 'Strengths' analysis that demands honest assessment of competitor advantages
• · Data sources with URLs for each claim
• · Search patterns for each section (overview, pitch, strengths, weaknesses) with specific queries