cyberneticlibrary

Write goal-aligned B2B newsletter editions

newsletter-creation-curationskillsetup L1293
BrianRWagner/ai-marketing-claude-code-skills
What it does

Create B2B newsletter editions with goal-aligned strategy and written content

Best for

PMM/Founder launching a newsletter or scaling from manual to systematic—you get strategy + written copy ready for approval in one pass.

Inputs
  • · Company context: product/service, ICP
  • · Newsletter goal: lead gen, thought leadership, personal brand, category ownership
  • · Industry vertical, company stage, role, geography
  • · Prior issues for voice consistency (optional)
  • · Mode preference: quick/standard/deep
Outputs
  • · Mode quick: outline + 3 lead story angles
  • · Mode standard: full newsletter edition with all sections written
  • · Mode deep: full edition + 4-week content calendar + audience segmentation
Requires
  • · None (pure LLM)
Preconditions
  • · Context gates passed: company goal, industry, stage, role, geography collected
  • · Mode selected before drafting
  • · Approval requirements flagged if employee role
Failure modes
  • · Context gate skipped → generic template content without company specificity
  • · Goal misalignment (lead gen content is thought leadership in disguise) → wrong audience, wasted send
  • · No prior issue context → voice inconsistency or tonally jarring issue
Trust signals
  • · Structured intake with 5 dimensions (goal/industry/stage/role/geography)
  • · Context analysis phase that produces 1-line strategy statement
  • · Issue blueprint before full draft
  • · 3 distinct subject line angles: curiosity, specific+benefit, contrarian