Orchestrate multi-channel marketing campaigns
marketing-swarmskillsetup L3★0
nadavyigal/Running-coach- ↗What it does
Orchestrate multi-channel marketing campaign across team swarms
Best for
Product or marketing manager coordinating multi-function campaign launch with explicit task ownership and blocking dependencies — prevents communication gaps and ensures all channels launch in sync.
Inputs
- · Product/feature name and positioning
- · Target audience and market
- · Campaign type (app launch, feature announcement, content-led growth)
- · Channel preferences and platform presence
Outputs
- · Team composition (5 agents: strategist, copywriter, SEO, social, email)
- · Campaign template with tasks, owners, blocking dependencies
- · Channel-specific guidelines (PWA, Strava, Reddit, running forums)
- · Messaging framework
- · Success metrics and KPIs
Requires
- · Slack or project management tool for team coordination
- · Individual channel skills (copywriting, SEO, social, email)
Preconditions
- · Team roles assigned (strategist, copywriter, SEO, social, email leads)
- · Product or feature ready for launch
- · Campaign objective clearly defined (app launch, feature announcement, growth)
Failure modes
- · Doesn't include channel contingency if owned channels go down (e.g., Twitter outage)
- · Swarm orchestration assumes real-time coordination — no async workflows
- · RunSmart-specific templates (running app) don't generalize easily to other verticals
- · Success metrics are template placeholders — require business-specific baselines
Trust signals
- · Full Launch Swarm (5 agents with roles and outputs)
- · Content Sprint Swarm (3 agents for efficiency)
- · Campaign templates with tasks, owners, blocking dependencies
- · Channel-specific guidelines (PWA distribution, running community channels, SEO for apps)
- · Messaging framework with primary, secondary, and proof points