cyberneticlibrary
← library

Build defensible ROI business case

business-case-roiskillsetup L1★1
Doris-Labs/sales-skills ↗
What it does

Build conservative ROI model tied to buyer-stated metrics

Best for

When your champion needs sign-off ROI built on the buyer's own numbers, not vendor math.

Inputs
  • · [object Object]
  • · [object Object]
  • · [object Object]
Outputs
  • · [object Object]
Requires
  • · Doris MCP (optional)
  • · CRM (optional)
  • · conversation-intelligence MCP (optional)
Preconditions

Deal metrics documented; pains and value drivers identified

Failure modes
  • · Metrics are vendor, not buyer
  • · Double-counted benefits
  • · Missing cost-of-inaction anchor
  • · Undefended assumptions
Trust signals
  • · Conservative haircuts (30-50%)
  • · Every number traces to buyer-stated metric
  • · Sub-12-month payback focus
  • · Assumption transparency