Audit and optimize website structure

Audit and redesign website information architecture and internal linking strategy

Building topical authority and improving crawlability through strategic information architecture and internal link structure.

• · Site URL or sitemap.xml
• · Top-performing pages list
• · Business goals

• · Information architecture diagram
• · Internal linking recommendations
• · Topic cluster plan

• · marketing-context.md (optional)

• · Site exists or architecture is planned
• · Primary business objectives clear

• · Orphan pages may be discovered after redesign
• · Redirect chains can diminish link equity

• · Topic cluster methodology
• · Crawl depth optimization
• · Hub page authority building