Write landing page copy that converts readers

Write landing page copy that converts readers toward a single action

Founders who want one strong landing page (not A/B variants of uncertainty) optimized for clarity and conversion, ready to ship and measure against the one change worth testing.

• · positioning.md (product position, competitive angle)
• · customer-profile.md (who, what they care about)
• · mvp-brief.md (what the product actually does)
• · pricing-model.md and founder-context.md (if available)

• · Landing page copy (hero, subhead, CTA; social proof; problem; product; objections; pricing/FAQ)
• · One change to test first after publishing

• · positioning.md exists and is sharp (if not, run positioning skill first)
• · Customer pain point identified and validated (not guessing)

• · Copy is brand fluff ('we're passionate about...') instead of customer pain
• · Multiple CTAs or unclear next action
• · Social proof section is empty (no logos, no quotes, no credibility)

• · Opens with customer's painful moment (not company's mission)
• · Hero, subhead, primary CTA front-and-center
• · Objection-handling section addresses real buyer concerns (not strawmen)
• · Single recommended test-first change (not paralysis by A/B options)