cyberneticlibrary

Design and launch referral programs

referral-programskillsetup L217,464
alirezarezvani/claude-skills
What it does

Design customer referral programs with incentive mechanics and tracking

Best for

B2C/B2B SaaS optimizing for viral growth via existing customer networks.

Inputs
  • · [object Object]
  • · [object Object]
  • · [object Object]
Outputs
  • · [object Object]
  • · [object Object]
  • · [object Object]
Preconditions

Product has aha moment mapped; customer enthusiast tier identified.

Failure modes
  • · Reward friction > incentive value
  • · Trigger fired too early (before aha)
  • · Referred user conversion < 5%
  • · Active referrer % stalls after first week
Trust signals
  • · Distinguishes customer referral vs. affiliate program mechanics
  • · Includes trigger-moment timing examples (post-aha, post-milestone)
  • · Shows 4-stage loop with common break points