Compare GEO improvements for client retention

The single most powerful retention tool for a GEO agency: show clients exactly what improved.

GEO agencies proving progress to clients monthly where retention depends on visible momentum.

• · Baseline GEO audit (from prior month)
• · Current GEO audit scores
• · Client company name and domain

• · Monthly progress report with score deltas
• · Markdown file to ~/geo-prospects/reports/<domain>-monthly-<date>.md
• · Before/after category breakdown with trend indicators

• · Google

• · At least two GEO audits on file (baseline and current)
• · Audit files follow naming pattern <domain>-<date>.md

• · Inconsistent scoring methodology between audits creates false positives
• · Single-month deltas can be noise; trends need 3+ months
• · Report value is perception-driven (even small gains feel bigger)

• · Named examples
• · Step-by-step guide
• · Structured frameworks
• · Quantified metrics
• · Ready-to-use templates